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Autroid Marketing

Every invoice is a loyalty loop

Autroid Marketing turns completed jobs into repeat visits — automatically. Loyalty points, WhatsApp wallets, referral rewards, and win-back campaigns fire without any manual work.

LoyaltyWhatsApp WalletWin-backReferralsA/B TestingRFM Segments
Campaign Manager
Monsoon Service Offer
WhatsApp · 2,840 sent · 34% opened
Live
90-Day Win-back — AC Service
SMS + WhatsApp · 418 customers
Running
Diwali Loyalty Bonus 2×
Push + Email · Starts Oct 18
Scheduled
Referral Reward Drop
₹500 wallet credit · 127 referrals sent
Live
4.2×
Average campaign ROI
68%
Customer return rate with loyalty
₹840
Avg. incremental revenue per win-back
89%
WhatsApp wallet open rate
Growth Loop

Service complete → Customer comes back → Brings a friend → Repeat

Most service centers lose 60% of customers after the first visit because there's no reason to return. Autroid closes that loop automatically — loyalty points land before the customer leaves the bay, a WhatsApp wallet drops 2 hours after invoice close, and a personalized win-back fires if they go quiet for 60 days.

01

Invoice closed

Technician marks job complete. Autroid auto-awards loyalty points (e.g. 1 point per ₹10 spent) and logs the transaction in the customer wallet.

02

WhatsApp wallet sent

Two hours after invoice close, the customer receives a personalized digital coupon on WhatsApp — redeemable on the next visit. No printing, no manual dispatch.

03

Referral shared

Customer taps "Share with a friend" in the coupon. Friend books via the referral link. Both earn — referrer gets ₹500 wallet credit, friend gets a first-visit discount.

04

Win-back triggers if silent

If the customer doesn't return in 60 days, AI fires a personalized offer based on last service type — "Your AC filter is due" with a ₹200 off coupon — across SMS, WhatsApp, or push.

The entire loop runs without anyone touching a keyboard. One setup, perpetual retention.

Multi-Channel Campaigns

SMS, WhatsApp, Email, Push — one dashboard

Build campaigns in minutes using pre-built templates tuned for auto service businesses. Segment by vehicle type, service history, RFM score, geography, or technician assigned. Run A/B tests on message variants — Autroid automatically sends the winning version to the remaining audience.

Explore Campaigns →
RFM segmentation
Auto-segment customers by Recency (last visit), Frequency (total visits), and Monetary (lifetime spend) to target the right audience with the right offer.
A/B testing with auto-winner
Run two message variants on 20% of your audience. After 4 hours, Autroid picks the higher open-rate version and sends it to the remaining 80% — no manual analysis.
Scheduled & triggered sends
Set time-based campaigns (e.g. Diwali offer) or trigger them by events (invoice close, service milestone, vehicle anniversary) so messages land when customers are most receptive.
Real-time delivery analytics
Track sent, delivered, opened, clicked, and converted for every campaign across every channel — all in one live dashboard.
Active Campaigns
Pre-Monsoon Tyre Check
SMS · 3,120 sent · ₹1.4L revenue attributed
Completed
Happy Customers Re-engagement
WhatsApp · RFM Score > 7 · 892 customers
Live
Annual Service Reminder — SUVs
Push + Email · Vehicle type: SUV
Scheduled
First Birthday Offer
WhatsApp · 1-year anniversary trigger
Running
Loyalty & Wallet

Points that pull customers back

Set your own points-per-rupee ratio (e.g. ₹10 = 1 point, 100 points = ₹100 off). Points are awarded automatically at invoice close. The digital wallet is accessible to customers via WhatsApp — no app download needed. Referral rewards, bonus events, and expiry rules all configurable.

Explore Loyalty →
Configurable earn & burn rules
Set redemption thresholds, expiry windows (e.g. points valid 180 days), bonus multipliers on specific services, and blackout dates — all without developer help.
WhatsApp wallet delivery
Customers receive a branded digital coupon on WhatsApp 2 hours after invoice close. Coupon shows balance, expiry, and a one-tap share link for referrals.
Tiered loyalty levels
Silver → Gold → Platinum tiers based on annual spend. Higher tiers unlock bigger redemption ratios, priority booking, and free inspection perks.
Loyalty Ledger
Rajesh Kumar — MH-12-AB-3421
2,400 pts · Platinum · Expires Dec 2026
Platinum
Priya Singh — DL-01-CX-8872
840 pts · Gold · Last visit: 12 days ago
Gold
Amit Sharma — KA-03-MN-2210
320 pts · Silver · Expiring in 18 days
Expiring
Neha Patel — GJ-01-PQ-5560
1,100 pts redeemed · ₹1,100 off last invoice
Redeemed
AI Marketing

AI that knows which customer to call, what to offer, and when

Autroid's marketing AI reads service history, spending patterns, vehicle type, and last visit gap — then decides the right message, right channel, and right time for every customer. Not rule-based. Genuinely predictive.

Churn prediction before it happens

AI flags customers with a high probability of churning based on visit gap, spend trend, and service type — 14 days before they would have been considered lost. Proactive win-back fires automatically with a personalized offer matching their last service.

Offer amount optimizer

For each win-back or campaign, AI calculates the minimum discount needed to convert — not a flat ₹200 for everyone. High-LTV customers get a loyalty bonus. Price-sensitive segments get a discount. Margin is protected.

Send-time intelligence

AI analyzes when each customer historically opens messages and schedules campaigns to land in that window — not a fixed 10 AM blast to everyone. Average open rate lift: +22% versus fixed-time sends.

Full Marketing Suite

Everything you need to retain, reward, and re-engage

Multi-channel campaigns

Run SMS, WhatsApp, Email, and Push campaigns from a single builder. One audience, one schedule, one report.

Loyalty points engine

Award points at invoice close. Define earn ratios, burn thresholds, expiry windows, and tier upgrades — zero manual steps.

WhatsApp digital wallet

Send branded coupon cards via WhatsApp 2 hours after invoice close. Customers redeem at next visit by showing the message.

Referral program

Customer shares a unique link. Friend books a service. Both earn — referrer gets ₹500 wallet credit, friend gets a first-visit offer. Tracked automatically.

Win-back sequences

Auto-detect customers silent for 60, 90, or 180 days. Fire personalized offers based on last service type across SMS and WhatsApp — no manual list exports.

RFM segmentation

Segment customers by Recency, Frequency, and Monetary value. Target high-LTV customers differently from occasional visitors — without building spreadsheets.

Real Scenarios

How service businesses use Autroid Marketing

Multi-branch Workshop

Unified loyalty across all locations

A 6-branch workshop in Pune runs a single loyalty program. Points earned at Kothrud are redeemable at Baner. Customers don't care which branch — they just come back. Branch-level campaign performance is tracked separately so the owner sees which location converts best.

Dealership Service Center

Win-back after warranty expiry

When a vehicle's warranty period ends (typically 3 years), the OEM stops sending reminders. Autroid's win-back detects the gap and sends a personalized offer: "Your warranty is up — our extended service plan covers you at ₹4,999/year." Conversion: 31% of targeted customers re-engage.

Fleet Service Operator

Referral program for fleet managers

A fleet servicing operator in Delhi used Autroid's referral program to acquire 14 new fleet accounts in 90 days. Each fleet manager who referred a peer earned ₹2,000 wallet credit redeemable against next month's service invoices. CAC dropped 3.8× vs. paid ads.

FAQ

Frequently asked questions

How does the WhatsApp wallet work without an app?

Autroid sends a branded WhatsApp message containing a digital coupon card with the customer's loyalty balance, coupon value, expiry date, and a QR code. Your front desk staff scan the QR at billing to apply the discount. The customer needs nothing beyond their regular WhatsApp — no app download, no login, no separate portal.

Can I configure different loyalty rules for different service types?

Yes. You can define earn multipliers per service category — for example, 2× points on Annual Maintenance Contracts, 1× on standard oil changes, and 3× on major repairs above ₹5,000. Burn rules (minimum redemption threshold, maximum discount per invoice, blackout services) are all configurable from the dashboard.

How does the AI win-back decide which offer to send?

The AI looks at each customer's last 3 service records, spending tier (low/mid/high LTV), and the number of days since last visit. If the last service was an AC job and the customer hasn't returned in 75 days, the win-back message references AC maintenance specifically — not a generic "we miss you." Offer amount is set by your min/max discount bounds; AI picks the amount within that range most likely to convert based on historical response data.

How is marketing data segmented for multi-branch operators?

Autroid Marketing runs on a single tenant ledger across all branches. Each customer record is tagged with their home branch and visit history across all locations. You can run campaigns scoped to a single branch, a region, or the entire network. Analytics show delivery, open, conversion, and revenue attribution per branch so you know exactly which location and campaign combination is driving returns.

Turn every invoice into your next booking

Set up loyalty, wallets, referrals and win-back campaigns in under a day. No IT team needed.