Win-back Campaigns
Customers who left quietly — brought back automatically
Autroid monitors every customer's last visit date and service type. When someone goes quiet for 60, 90, or 180 days, a personalised win-back fires automatically — referencing their actual last job, not a generic "we miss you."
How it works
Silent customer detected → personalised offer fired → visit booked
Win-back runs continuously in the background. Once configured, Autroid monitors every customer's visit gap and fires personalised sequences automatically — no manual list pulls, no campaign manager intervention.
Silence detected
Autroid monitors the last invoice date for every customer. When the gap reaches your configured threshold (60, 90, or 180 days), the customer enters the win-back queue automatically.
Offer personalised by last service type
The win-back message references the customer's actual last service — "Your AC filter was serviced 74 days ago, time for the next check" — not a generic template. Offer amount is set within your configured min/max bounds.
Message fires on the right channel
Autroid selects the channel based on the customer's communication preference and historical engagement: WhatsApp for high-engagement customers, SMS as fallback, Push if they have the app installed.
Follow-up sequence if no response
If the customer doesn't respond or book within 7 days, a second message fires on an alternate channel with a slightly higher offer. Configure up to 3 touchpoints in the win-back sequence.
Conversion tracked and sequence stopped
The moment a customer books or visits, Autroid removes them from the win-back queue and stops the sequence. No double-messages, no awkward "we miss you" after they've just visited.
Win-back automation that feels personal at scale
Autroid's win-back engine handles thousands of customers across multiple silence thresholds simultaneously — each receiving a message that reads like it was written for them specifically.
Multi-threshold triggers
Configure independent win-back sequences for 60-day, 90-day, and 180-day silence gaps — each with different offer amounts and message tones (gentle reminder vs. strong incentive).
Service-type personalisation
Win-back messages reference the customer's last service type and include a contextually relevant next-service suggestion — AC check, tyre rotation, annual inspection — based on typical service intervals.
Configurable offer amount
Set minimum and maximum discount bounds per threshold. Autroid's AI picks the amount within your range that maximises conversion while protecting margin for each customer's LTV tier.
Multi-step sequences
Build up to 3-step win-back sequences: initial message on Day 0, follow-up on Day 7 with a slightly higher offer, final re-engagement on Day 14. Sequence stops the moment the customer books.
Channel fallback logic
Win-back fires on the customer's preferred channel first. If undelivered after 24 hours, it falls back automatically to the next channel — ensuring every at-risk customer is reached.
Win-back analytics
See sent count, delivery rate, response rate, conversion rate, and revenue recovered — per threshold, per service type, per branch. Know exactly what your win-back ROI is at every level.
AI that predicts churn before the 60-day mark
Autroid's win-back AI doesn't wait for customers to go silent. It detects early churn signals — declining visit frequency, smaller invoice values, reduced engagement — and fires a proactive retention offer before the customer has technically lapsed.
Early churn signal detection
AI monitors visit frequency trends and flags customers showing a declining pattern — even if they're still visiting. A customer who used to visit every 30 days and is now at 50 days triggers a proactive offer 14 days earlier than the standard threshold.
Service interval intelligence
AI knows that an AC service customer should return in 90 days, but a car wash customer should return in 14 days. Silence thresholds are calibrated per service type — not a single global timer for all customers.
Competitive displacement detection
When a vehicle approaches a manufacturer service milestone (e.g. 10,000 km service) and the customer hasn't booked, AI flags them as at risk of going to the dealer. A win-back fires with a price-comparison message before the dealer gets the booking.
Impact
Win-back numbers from active Autroid deployments
These figures reflect live win-back campaign performance across Autroid's customer base of auto service businesses.
31% of customers in the 60-day silence segment who received a personalised win-back booked a service within 14 days of receiving the message.
Converted win-back customers average ₹840 per visit — higher than the workshop average — because they tend to book more comprehensive services after a longer gap.
Even customers who have been silent for 6 months convert at 18% when the message references their last service type and offers a meaningful incentive.
A 50-bay workshop running all three win-back thresholds (60/90/180 days) recovered ₹2.4L in monthly revenue that would otherwise have been permanently lost.
Turn every invoice into your next booking
Set up loyalty, wallets, referrals and win-back campaigns in under a day. No IT team needed.